The Red String
| So, what's the "red string" approach? |
Click on the photos or links on the first page to discover the numerous websiteson which we promote our listings.100% Digitally 100% Internationally 100% EffectivelyThe key to any marketing plan, especially in real estate marketing, is to identify the direction that you are going to take in order to maximize exposure to the right demographic of purchasers. Online real estate marketing is not the way of the future, it is the
way of today. 86% of all real estate transactions in Charleston are at one time or another, found, bought and or sold by online means. As the #1 Realtors marketing Charleston’s properties online, we have a digital marketing plan that will help achieve the highest results when you decide to list your home. To learn about how we will market your home on the Internet, please contact one of us for an appointment to have a free analysis of your home's potential to sell. This approach, developed by Joe Eddleman, takes the viewer on an internet trip following the red string to see all aspects that surround a listed home. It starts by having your home highlighted on one of their front pages. From there, with a click of the finger, the viewer discovers more details about your home, then, with just another quick click, the viewer is transported to at least a half dozen other pages to explain such information such as schools, nearby shops, and other relevant information. By following the red string through the various pages, the string eventually returns the viewer to the prize home. The red string approach takes time and expertise to administer, and currently Joe and Marilynn are the only Realtors in the Charleston utilizing this approach. It produces numerous showings on their listings in a market when most real estate agents are happy to have just a few. When you need all the tools necessary to get your home noticed and considered by the few buyers that are looking, serious consideration needs to be given to using this listing team with their unique and successful approach. To find out what other techniques help this duo to get the viewers into your home, check out their websites.
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